Tips for Real Estate Agent Websites

In today's world of internet technology, real estate agent websites have become a must for an effective business. In fact, according to a study conducted by the National Association of Realtors, 90% of home buyers now begin their search for a new home online. That means that potential customers are increasingly searching sites like Google, Yahoo!, and Bing looking for homes for sale in their area - and when they find your website, you want it to be professional and informative.

A great real estate agent site doesn't just sell houses; instead, it clearly explains the process of buying or selling a home, provides useful information about neighborhood schools or crime rates and highlights the benefits of owning a home.

To create a great real estate website, the first thing you need to do is determine your goals. Why are you setting up this website? Do you want to sell houses right away, or are you looking for clients eventually? How much time can you devote to maintaining your site on a regular basis? What kind of experience do you have with real estate websites?

Once you have determined your goals for the website, you can get started designing it. You'll need to choose a design that is attractive and easy to navigate, but also functional enough to gather all of the information about buying or selling a home. Your real estate agent site should include articles on how to get pre-approved, what to expect during home inspections and everything you need to know about closing.

You will also want to include links to your social media profiles, such as Facebook, Twitter, Pinterest, Google+, and Digg. These sites allow you to share information about homes for sale in your area as well as keep potential customers up-to-date on the latest real estate news.

Be sure to regularly update your site with new information, such as a recent article you've written about the advantages of owning a home in your area. Be creative - don't just sell houses; promote them! Write an article about why your neighborhood is great for raising children, or what kind of return on investment you can expect from a home purchase.

Your real estate agent website should be designed and developed by professionals who understand the importance of real estate websites and how they work. Even if you're looking for clients only now, having a professional site that is easy to navigate will provide your clients with useful information, as well as give them a taste of what it's like to work with you.

Of course, if you are looking for clients right away, then your real estate agent website will need to be able to accommodate that - which means it should have all of the necessary functions built-in, including an online form for people to contact you about buying or selling a home.

Another important aspect of developing your real estate agent website is to make sure it can be easily seen and read on a mobile device, such as a tablet or smartphone. Over 50% of people now browse the internet from their smartphones, making it essential that your site looks great no matter what kind of screen it's being viewed on.

In summary, if you are looking for real estate agency services, such as design and development for your real estate agent website, contact DigiGrowth Marketing today! Our team of professionals can help you choose a design or create a new one that will attract potential clients while also providing them with useful information.